You will see results in just 4–6 weeks with our highly effective blend of active ingredients. For best results, continue using our serum daily to maintain the effect.

The 3mL lasts for 3 months and the 5mL for 5 months when used daily.

Yes, since our eyelash serums are clean and carefully formulated without prostaglandins, they are generally considered safer to use during pregnancy or while nursing. However, we always recommend consulting with your healthcare provider before using any products during pregnancy or breastfeeding.

We recommend using it daily with a single stroke on clean, dry lashes.

Of course, you can use the serum before applying mascara. Ensure that the lashes are dry before applying any other product around the eye area. The serum may be removed when you take off your makeup, we recommend applying it to a clean face before bed for maximum results.

The expiration date for our serum is 12 months after opening.

It takes about 4 weeks for your lashes to go back to their natural appearance.

It's the same magical formula, but with different applicators.

The mascara is not waterproof but it is water-resistant.

The formula is exactly the same; the difference between the two is the brushes for application. Our award-winning Lash Lift Mascara, with its groundbreaking skinny wand, starts coating your lashes at the roots for a beautiful lift and lengthening effect, defining each lash. Meanwhile, our viral Cloud Mascara delivers maximum volume and length, giving your lashes a fuller, more dramatic look. 

It's a clean formula and should be great for sensitive eyes. However, we always recommend checking the full ingredient list to ensure it doesn’t contain anything you may be sensitive to.

It´s infused with Vitamin B5 (Panthenol) which helps condition and strenthen the lashes while Vitamin C protects the lashes.

The Cloud Mascara builds both length and volume at the same time. It's easy to add multiple layers to reach desired length and fullness.